Oh Chute! How We Almost Managed to #PrankTheInternet

Oh Chute! How We Almost Managed to #PrankTheInternet

Posted March 31, 2015 / 4 comments

With the exception of a few Android defectors in our office we are Apple loyalists. We love the minimalistic, sleek and intuitive design of Apple products so much that admittedly we forgo equipping them with proper protective cases and covers in favor of admiring them in their naked form. Having a bare iPhone may look …

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Stop Wasting Your Time Tracking Social Media Metrics That Don’t Matter

Stop Wasting Your Time Tracking Social Media Metrics That Don’t Matter

Posted March 25, 2015 / 3 comments

Remember back in high school when popularity was based on the amount of friends you had and recognition came from being the class clown or the school jock? Ugh, I shudder when I think back to those days and then my stomach turns when I remember that kids today still measure themselves against those standards… …

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The Top 5 Beautiful and Inexpensive UI Kits This Year

The Top 5 Beautiful and Inexpensive UI Kits This Year

Posted December 24, 2014 / No comments

Need a last minute gift for the designer or developer on your Christmas list? Have no fear, we’ve got 5 beautiful, comprehensive and inexpensive (some even free) UI kits and 5 mock-up templates for you to use and enjoy, just in time for the holidays. 1. Bolt UI Kit 2. Sketch Android Kit 3. TETHR 4. Flat UI Kit …

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How We Helped Give a Local Non-Profit a $25K Gym Makeover

How We Helped Give a Local Non-Profit a $25K Gym Makeover

Posted December 23, 2014 / No comments

It’s the most wonderful time of year. Snow on the ground, laughter in the air, cookies everywhere and stockings hung by the chimney with care. ‘Tis the season to give back, and we did just that by partnering with VENT Fitness to help give an Albany area non-profit organization an Extreme Gym Makeover valued at $25,000. …

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8 Stock Photo Sites You’ll Actually Want to Use

8 Stock Photo Sites You’ll Actually Want to Use

Posted December 16, 2014 / No comments

Stock photography has come a long way since the early internet. In fact, early stock photos have been reduced to clichés that are more or less the laughing stock (ha!) of the internet. Depositories of stock photos from the first decade of the 2000s (such as Getty Image, Shutterstock and iStockPhoto) gave birth to stock photo clichés …

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How to Lose a Client in 10 Ways

How to Lose a Client in 10 Ways

Posted December 9, 2014 / No comments

Just like any relationship, an agency-client relationship is subject to rough patches, miscommunications, trial separations, and even passionate break up and make up…text. It is an account person’s responsibility to constantly nurture the relationship between agency and client so that it can reach its full potential.  If proper nourishment of an agency-client relationship does not …

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Don’t Be Out of the Loop With Vine

Don’t Be Out of the Loop With Vine

Posted December 4, 2014 / No comments

[Disclaimer: We recommend you watch these Vine clips below in the privacy of your own cubicle…with headphones on.] What exactly is “Vine?” In short, it’s simply a short-form video sharing service. The app itself allows a user to record short separate instances together into a six second looping video clip. You might be asking yourself, “but wait, …

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Welcome to The World of Blogs: Everything You Need to Know

Welcome to The World of Blogs: Everything You Need to Know

Posted November 5, 2014 / No comments

I sort of fell into marketing a few years ago when I started working at boogie as a Technical Writer and Social Media Manager, but with that, I also fell in love with marketing. I fell for the endless capabilities of marketing’s reach and how much influence marketers have over their blog audiences’ beliefs. After I …

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Why Firing our Best Designer Grew Our Agency by 50%

Why Firing our Best Designer Grew Our Agency by 50%

Posted October 23, 2014 / 7 comments

Three years ago, in my college dorm room, I decided to start a design firm. Since then, we’ve grown to become boogie, a design-driven social media agency with a team of eight working out of two offices in Albany NY and Brooklyn NY. As with any business, we’ve had our ups and downs, but one …

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Get To Know the 4 D’s of Web Development

Get To Know the 4 D’s of Web Development

Posted October 1, 2014 / No comments

boogie is a design-driven social media and integrated marketing agency but our team make-up makes people question, “who is who exactly?” We at times have designers finalizing contracts, account managers wire framing web pages and web developers sitting in on strategy meetings. I know how to stream and surf, comment and poke; you name it …

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Music You Can Listen to at Work That Won’t Get You Fired

Music You Can Listen to at Work That Won’t Get You Fired

Posted September 15, 2014 / 4 comments

Don’t get us wrong, we love JT just as much as anyone, but the office isn’t always the most appropriate setting to bring “SexyBack”.  Let’s face it, the sound of “safe for work music” isn’t exactly sexy but communal tunes don’t have to be elevator music either. At boogie we keep the speakers pumping throughout …

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Why We Don’t Work on Wednesdays

Why We Don’t Work on Wednesdays

Posted September 10, 2014 / 1 comment

As a social media agency we value the things in life that make us more sociable people. We already cater a company wide lunch on Fridays, gym memberships are provided to all of our employees, our favorite snacks are always on hand and we’ve been known to get together after hours or on weekends to …

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Take the Quiz: Should You Hire a Social Media Agency

Posted September 3, 2014 / 1 comment

Earlier this year I wrote a some-what controversial article entitled “Social Media Agency vs. In-House Person.” I explained my reasonings as to why agencies give you more bang (value) for your buck (budget). I’ve received an overwhelming amount of feedback including a tweet that read, “I’m thinking about hiring a social media agency. How do …

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Want In On Our Little Secret to Going Viral?

Want In On Our Little Secret to Going Viral?

Posted April 30, 2014 / 10 comments

For those of you who know me, you know the story behind Boogie—it started in my dorm room in college and eventually, I moved into an office space and hired a team and now here we are… But, one thing you might not know is that I had some help; her name is Dahcia (our …

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6 Ways to Promote Positivity in the Workplace

6 Ways to Promote Positivity in the Workplace

Posted April 8, 2014 / No comments

Promoting positivity is not always about your position, title, or role in a company. Even some of the top CEOs don’t have it all figured out. What distinguishes a successful person is their leadership and qualities. I recently spent time reading “The Corner Office,” by Adam Bryant. The book reveals testimonials by CEO’s of many …

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Should I hire a social media agency or keep it in house? [+ Quiz]

Should I hire a social media agency or keep it in house? [+ Quiz]

Posted January 16, 2014 / 8 comments

Update: Quiz added at the bottom A few months ago, I attended a marketing conference in Miami, FL. Being that I was the ‘social guy’ in the room, of course, I was asked all of the questions related to social media. From what should I do on Twitter to does anybody even use Google plus? …

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Are We Gladiators or Are We Marketers?

Are We Gladiators or Are We Marketers?

Posted December 5, 2013 / No comments

When we moved into our Albany office I convinced Jacques, our Creative Director, to buy an Apple TV device (along with a huge flat screen TV). Why? Well, during our meetings and conferences we’d be able to display what’s on our laptop/iPad/iPhone screens for clients to see. Since we’ve added this to our studio it has …

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The App With A Vibe Of Its Own

The App With A Vibe Of Its Own

Posted November 22, 2013 / No comments

The other day I made a quick promotional video for our #bgsocial twitter chat. While conceptualizing my ideas for Vine or Instagram a teammate asked “why don’t you use the DSLR camera?” The main reason was editing- nobody has time for that. Yeah the quality would be better on an actual camera, but the virality …

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Was I Targeted by Warby Parker on Facebook for Being Handsome?

Was I Targeted by Warby Parker on Facebook for Being Handsome?

Posted November 6, 2013 / 8 comments

Recently I had an argume- er, conversation with a fellow entrepreneur about whether or not Facebook ads actually work. I mean, it’s not like they’re not right in front of our faces, except who the heck is actually looking at them? They’re always on the side of our screens but do we even see them? …

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This is Better Than Just Your Average Social Media Guide

This is Better Than Just Your Average Social Media Guide

Posted October 25, 2013 / No comments

Before you read any further, stop and think about how many social media guides you’ve sifted through since you created your company’s Facebook page. You already know the importance of having a Facebook page and it helps to have a Twitter account. You know you should be posting engaging stuff- like those cute kitten pictures. …

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